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grow your virtual assistant business

How to Make Your Numbers Work For You

Site visits, opt ins, email opens, click throughs … Since the first quarter of the year has gone by, I thought it might be a good idea to check in with you to see how your numbers are adding up. Do you look at your numbers on a regular basis? If you do, what kind of follow up do you do with them? If you don’t, why not? Checking things like your website visitors and your email opens is essential to make sure that your marketing efforts are working for you. Going through the motions is not going to help you build your business. Let’s look at a few key things you should be checking regularly: Website visitors How many… Read More »How to Make Your Numbers Work For You

5 Tips for Better Networking as a VA

Keeping your business pipeline full just takes planning. Some small business owners get caught up in the process, rather than the planning piece, and a lot of time can get wasted when you are not really aware if what you are doing is productive or not. It’s important to think about a few things before you get started with networking (or prospecting). 1. Develop a plan that suits you. You need to fit marketing into your day, every day if possible. You don’t, however, want to get sucked in to spending a lot of time doing something without knowing why you are doing it. Planning is the key to success here. 2. Ask yourself what the purpose of your networking… Read More »5 Tips for Better Networking as a VA

Did You Get Any New VA Clients This Month?

Did you sign on any new clients this month? If you didn’t, you should reassess what you are doing to find clients. When you are operating a thriving business that means you will constantly be building and growing, and that means that you should be bringing on at least one new client each month. It would be even better if you could bring on a lot more than that, but we’ll just talk about one today! When you are nurturing your business, you will still have to be sure to continually market it, and network with new prospective clients. It’s important to keep your potential client pipeline full so that as your business grows and changes you have a pool of… Read More »Did You Get Any New VA Clients This Month?

Who else wants to make more money?

When you start your business, you probably want to do it for a number of reasons: you want to work from home you don’t want to have a boss anymore you want to set your own schedule you want to be available for your family and probably a lot of other reasons. But once you are set up, you quickly realize that in order to stay in business, you need to make money. Because of our motivation for our original reasons for starting our business, the money issue sometimes gets put off to the side. But the bottom line is that in order for your business to continue to be viable, we have to constantly come up with ideas on… Read More »Who else wants to make more money?

So How Does Mentoring Work Anyway?

One of the questions I find that people ask me a lot these days is … how exactly does ‘mentoring’ work? At Your VA Mentor, I offer many ways to get support. Just like there are lots of ways for people to take in information in the world today (we often talk about articles, audio, video, email, and so on), there are also different ways to get support in your business. I have many different levels of support that I offer to VAs, with different ways to connect, for different lengths of time, and for different budgets too. I offer private options, group options, live training sessions as well as lot of self-study options. Today I’ll talk to you about… Read More »So How Does Mentoring Work Anyway?

3 Tips for Networking at Live Events

I just returned from attending a live event called Transform in Atlanta, Georgia. The event was hosted by Pamela Bruner, and there were approximately 300 people in attendance. It was a great teaching experience, but it was also a wonderful networking experience – imagine have 3 or 4 full days to connect with people – that’s a lot of time to make it around the room! This is one of the things that is so great about a live event – getting the time to get to know people better. So I thought I would give you my best 3 tips for networking at live events like the one I just attended: 1. Move around and be social. Move from… Read More »3 Tips for Networking at Live Events

How Much Marketing is Too Much?

Have you ever looked at your marketing calendar and thought maybe it was a little heavy on the promotions? It happens, especially when we are launching new products or services, or when we are involved in a joint venture with others. I think it’s important to sit back and analyze the impact of marketing to our list or in our social networks. Promotion is a good thing. It’s important that people who need your services are able to see what you are offering on a regular basis. Some small business owners shy away from doing marketing until they think they need it … which is often too late. To be absent and present with your promotional efforts causes two problems:… Read More »How Much Marketing is Too Much?

If It’s Not Working, Change It

We often talk about the importance of measuring results in our business. This can come in many forms – maybe you want to measure how many people are visiting your website, or joining your Facebook page, or opening your newsletter – or signing on as clients. Whatever the case may be, when you have something that has a measurable result, make sure you measure it. If it’s not working, change it. Many small business owners go through the process of setting up a program – or even their website freebie – and then just leave it at that. In order to make sure that you are relevant and interesting to your audience, it’s important to measure your results regularly to… Read More »If It’s Not Working, Change It