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Is Finding a Niche For Your VA Business Really Necessary?

One of the things that comes up quite often in my discussions with VAs is whether they need to find a niche to be successful. My answer to this question is a definite YES and NO. Choosing a niche is a personal choice, like everything else in your business. There are advantages and disadvantages to deciding to work with a particular group of people. If you’re not sure what I mean by finding a niche, it’s basically choose to segment a group of people to target your networking/marketing/work with. You can choose a group by the industry they are part of (ie travel industry), orby type of person they are (married with families, female solopreneurs) or the service you provide (WordPress websites).… Read More »Is Finding a Niche For Your VA Business Really Necessary?

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What Makes You Different Than Other Virtual Assistants?

Have you ever had anyone ask you why your clients work with you? As a coach, I ask people this all the time. And a lot of time, I get the answer, ‘I don’t know.’ It’s okay to answer the question that way, but then we have to get into what the answer should be. Let’s take it from you being the consumer. It’s like anything you buy – what helps you to make the decision to pick one brand over another? I’ll use my toothpaste example! (I use this in my Getting Started program!) One toothpaste is family size. Another is travel size. One toothpaste is white paste. Another is gel. One toothpaste has whitening properties. Another does not. One is… Read More »What Makes You Different Than Other Virtual Assistants?

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Start Your VA Business With Where You Are – And Then Get Moving!

As a Virtual Assistant, one of the most important things that you can do for your business is to grow with it. When you first started your business, you probably had a laundry list of administrative services that you offered. This is a good thing! Starting with what you know and as I call it ‘where you are’ is the best way to jump into the world of being a VA. But to keep your business fresh and exciting, you need to keep it moving forward and growing. One of the ways you can do this is to get really focused on your service offerings. Specializing your skills and service offerings allows you to easily raise your rates and build… Read More »Start Your VA Business With Where You Are – And Then Get Moving!

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Add New Skills To Your Virtual Assistant Business

Recently a Virtual Assistant asked me about adding new skills to her business. She felt that she wanted to raise her rates, and that adding new services was the way to do that. When we talk about expanding our service offerings, it’s important to start by stepping back and looking at the big picture. Ask yourself the following questions: 1. Why am I considering adding a new skill or service? 2. Why am I considering adding THIS new skill or service? 3. Where can I learn about this new skill or service? 4. Is the training free or paid? Can I afford the time if it’s free, and can I afford the time and money if it’s paid? 5. Is… Read More »Add New Skills To Your Virtual Assistant Business

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The Number 1 Reason You Don’t Have Enough VA Clients

I recently came across an old teleclass I did from 2010 – 3 Secrets to Get High Paying Clients to Call You – and as I listened to it I realize that this is really important information for you to have and practice – so I reran the class as a webinar, with a new Powerpoint presentation. I speak with many VAs in my networking who are struggling to get clients – and though there are many reasons for this, there is one that is the most important … they don’t know who they can best support. They haven’t figured it out. Is this you? If so, don’t worry – it’s easy to do … and it’s an absolutely essential… Read More »The Number 1 Reason You Don’t Have Enough VA Clients

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How Do You Act Around Your VA Clients?

When we talk about supporting our clients, there are two ways we can be: reactive and proactive. Being reactive means that you wait for situations to happen, and then you base your next ‘actions’ on what just took place. You act, after the fact. Being proactive means that you look ahead in the road, to see what might come up, and you plan to ‘act’ on what you see coming in the distance, before it happens, instead of afterwards. We often act proactively in our own businesses, with our planning and strategy, but many virtual professionals I talk to don’t realize that it’s beneficial to be proactive with our clients as well. How do we do this? Here are a… Read More »How Do You Act Around Your VA Clients?

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3 Secrets to Building a Great Clientele For Your VA Business

When I talk to VAs about how their business is going, the biggest struggle I hear is that they are having trouble finding clients. So we dig a little deeper – to find out why they are having trouble. The main cause that usually comes up is that they are not marketing their services to anyone in particular. In fact, they are wasting a lot of their networking time because they are not being specific enough. There is the fear that if they are too specific they will have to turn away business from potential clients. That’s not true. You are welcome to work with anyone you want to! Marketing to a target industry is just good business planning –… Read More »3 Secrets to Building a Great Clientele For Your VA Business

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June Membership Registration

Have you registered for the Your VA Mentor Membership Program yet? New content for June is being pulled together as you read this! Each month we select a topic – and the topic for June is Service Offerings. Setting up (or adjusting!) great service offerings for our clients sometimes goes by the wayside after we start to work with them. On our June teaching call, Analyzing Your Services to Streamline and Increase Revenue, we are going to talk about: how to identify packages of services we can offer our clients how to stop doing things we don’t want to offer as services analyzing the rates we charge, and easy ways to increase them to make more money and much more!… Read More »June Membership Registration

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