Stand Out by Being YOU!
When you are a service professional, you are selling your services, but really you are selling a lot more than that …you are selling yourself. Understanding your own value as a professional is one of the most challenging things that a small business owner has to do. In fact, a lot of small business owners I know don’t even realize that they have to sell themselves. There is a huge misconception among VAs particularly, that their services or skills are the thing that will sell them to a potential client. While it is your service offerings that clients need, they will most often decide to work with you, simply because you are YOU. And being YOU means being unique …… Read More »Stand Out by Being YOU!