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What’s Your Marketing Strategy?

When you look at how you are marketing your business, what do you see? Is there rhyme and reason to it, or do you just ‘fly by the seat of your pants’? If that sounds like you, don’t worry – you are definitely not alone. Many VAs I talk to don’t really have a plan in place to market their business. But if you don’t plan, it’s a bit like throwing spaghetti at a wall – you put it all out there and just hope something sticks. It’s not a really effective plan. Marketing strategy isn’t difficult – it just takes sitting down and thinking about what you want to do, why you want to do it, and what results… Read More »What’s Your Marketing Strategy?

5 Tips to Market Your VA Business

Your VA Mentor Free Teleclass: 5 Tips to Marketing Your VA Business Date: Wednesday, May 2, 2012 Time: 4:00 p.m. Eastern (not your time zone? Convert here). Register here: www.yourvamentor.com/teleclass Do you find yourself so busy working IN your business that your own marketing efforts get shuffled off to the side? If so, you are not alone. Many virtual professionals get so busy working with their own clients, that they don’t regularly market their own business. This can lead to dry spells in bringing on new clients, or even lost networking opportunities. It’s important to make sure that you are maintaining your marketing all year round, and of course bumping it up when necessary to bring new clients or prospects… Read More »5 Tips to Market Your VA Business

Join me each month!

I have an exciting announcement for you (one of several this week, as you may know!). I have just launched my new membership program … and I’d like to invite you to check it out. http://www.yourvamentor.com/join-us/ The results of the survey I put out to my community indicated that many of you are interested in getting support on a regular basis, but that not all of you are ready to make a big investment … so that’s what I’ve tried to provide with this program. The membership fee is $29/month and here is what you receive with that: a monthly teaching call (coming up May 9th) a monthly live Q&A call (coming up May 23rd) email support from Your VA… Read More »Join me each month!

Invest in Yourself To Grow Your Business

If you are like me, when you started your business, you probably didn’t think you’d have to go back to school, or get more training. After all, you were already the expert at what you were doing. It’s what made you set up your business in the first place. But once you’ve been around the block, you realize that the only way to grow your business is to keep on top of industry trends, learn new technology, and basically … plan to keep educating yourself in various ways. To not do this can leave you in the dust, especially in the virtual world. Learning can come in various forms – and at various price points. Here are a few examples… Read More »Invest in Yourself To Grow Your Business

Marketing Tips for your Virtual Business

Do you find yourself so busy working IN your business that your own marketing efforts get shuffled off to the side? If so, you are not alone. Many virtual professionals get so busy working with their own clients, that they don’t regularly market their own business. This can lead to dry spells in bringing on new clients, or even lost networking opportunities. It’s important to make sure that you are maintaining your marketing all year round, and of course bumping it up when necessary to bring new clients or prospects into your ‘funnel’. Here are a few ways you can bolster your marketing efforts: 1. Network regularly. Think about what it is you want to accomplish, and make a plan… Read More »Marketing Tips for your Virtual Business

Keep Track – And Make More Money

One of the most difficult parts of running a VA business, is making sure that you are paid properly for your time and effort. I’m not talking about your rates … I’m talking about tasks – the work you do every day. Whether you charge by the hour or by the project, you have to have some idea of the expectation of time it will take to complete your client’s work. If you don’t know that, you could be losing money. So do you track all of your time? If you don’t, you really should. Here are three models that you can charge your clients by … and why tracking your time for each of them can help make you… Read More »Keep Track – And Make More Money

What Do You Charge For Your Virtual Assistant Services?

Most Virtual Assistant have heard the question, “What do you charge?” at least once. Consumers want to know how much something is going to cost before they buy. For Virtual Assistants, this can be a sticky point. I have had lots of conversations with many VAs who dread having to answer this question. There are a number of reasons why this might be, but the biggest one by far is the lack of confidence with the rate you have set for your services. Why is it that so many of us seem to second guess our rate structure when talking with a potential client? t’s simple. It’s a fear of rejection. You think they’ll say no. It’s important to develop… Read More »What Do You Charge For Your Virtual Assistant Services?

Who Do You Know?

As a virtual business owner, how many people do you connect with on a regular basis that are not clients or colleagues? Most of us are busy enough that we often stop at networking with clients and potential clients, and colleagues. We don’t think about networking with people that we are not going to be ‘doing business’ with. But you may be selling yourself short by missing out on a big group of people who can really benefit your business … referral partners. What’s a referral partner? A referral partner is simply that … someone who can refer clients to you (or refer you to them, as the case may be). They are people who know your ideal client. They… Read More »Who Do You Know?