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Keep your clients on top of their game

Do you regularly step back and look at your business to be sure it’s running the way it’s supposed to? If you do, that’s a good thing. It’s important to look for gaps or inconsistencies in your service offerings for your clients. One of the things you should look at is whether you are keeping your clients at the top of their game. Ask yourself these questions: 1. Are there new trends emerging in marketing that my client should be incorporating into their business? 2. Is there a new area of support I could be providing for my clients? 3. Are the things we are doing together being measured, and are they working? These are just a few questions you… Read More »Keep your clients on top of their game

Why Joint Venture?

Joint ventures are projects that two or more people undertake to achieve a certain goal. Working with someone else on a project, whether large or small, can really benefit both of you in a variety of ways. Consider these three options. 1. Free Teleclass – you can schedule a free teleclass where you interview someone about a topic that is interesting to your list. This can be a great way to build your mailing list, or sell your products. You set up the registration pieces on your end, the interviewee sends an email to their list to let them know that they will be speaking with you. You pick up the registrants’ email addresses and they are now on your… Read More »Why Joint Venture?

Strategies for a Thriving Virtual Assistant Business

Do you strategize in every area of your business? Only some areas? (or should I even ask – any??) Many virtual professionals I know have gone through that phase where they just put one foot in front of the other and hope that things go well. The problem with that is that if you don’t have a plan in place, you can experience a lot of issues: you can go off track worse, you can go nowhere you can’t measure your successes In order to know whether things are going the best way possible in your business it’s important to determine where you want to go, how you want to get there, how you are GOING to get there, and… Read More »Strategies for a Thriving Virtual Assistant Business

You Take Care Now!

All work and no play makes Jack a dull boy. I always loved that expression from the movie The Shining, even though the film scared the heck out of me! Working as a solopreneurs can really take its toll on your personal life if you are not careful. If you work from your home, you may be guilty of working ‘all the time’. It’s important to avoid burnout by balancing your work life with your home life. There are several ways that you can do this: Set a work schedule and keep it. It’s important for both your clients and your family to know when you are going to be working, so that they can help you plan things around… Read More »You Take Care Now!

Tips to Grow and Care for Your List

One of the things that is essential to have a successful virtual business, is to keep people coming into your ‘funnel’ – so that you have a consistent pool of potential clients to choose from on a regular basis. This means that you usually need to have an audience of people who you keep in contact with regularly, who you can communicate your expertise to. This often means you have a mailing list. Some people do a lot of their networking without a mailing list, but I still find it the best way to be able to communicate with my audience, so I highly recommend it. Here are a few tips about how you can build your list easily: 1.… Read More »Tips to Grow and Care for Your List

How does your marketing calendar look?

I love to sit down and plan things in my marketing calendar. First, it really helps me to get a clear vision of what I have coming up. Second, it gets me excited about how I can expand and grow my business. And last but certainly not least, it makes me accountable to do the things I say I’m going to do! Planning a marketing calendar takes no more than a pen and paper. Sure, you can get as fancy as you like and set it up online, or you can do it like me and just use post-it notes on your wall calendar. Whatever you choose, you should be sure to detail out what you want to do so… Read More »How does your marketing calendar look?

What’s your VA specialty?

What is so special about your business? Have you narrowed it down yet? As you build your business, you will realize that being very specific about what it is you are best at, is an essential part of your success. Many VAs start out as generalists, providing various administrative services to their clients … working with everyone and anyone … and building their business very slowly. As time moves along, in order to really recognize success, you realize you need to focus on one (or two) specialties… and you also need to work with one (or two) types of clients. Specializing is something that can help you see more success for various reasons: 1. You provide fewer services, so you… Read More »What’s your VA specialty?

Social Networking: Tips in Etiquette

Working virtually means that we don’t see people face to face every day. We know that we need to perfect the skill of social networking in order to expand our audience and, well, our network. But it takes skills in order to be able to do this effectively. We can’t just walk into a virtual ‘room’ and greet everyone we know and meet them. So here are a few tips on how to engage people while exercising etiquette: Introduce yourself. Soundssimple, but some people just never do it. When you join a group or forum of your potential clients or colleagues, let them know that you have joined. Introduce yourself and let everyone know what you do and why you… Read More »Social Networking: Tips in Etiquette