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virtual assistant business strategy

It’s Not Personal, It’s Business

This week I have seen a common theme running through various Facebook groups for VAs. Well, I see it quite often but for some reason this week it really became noticeable on several groups. It’s about personal versus business. The whole concept.  One of the things I have learned in my business life is that most men handle business decisions VERY differently than most women do. Most men treat their business like a business.They make decisions for the good of the business, not because they think people will like them better or because they think that people will judge them for making a hard decision. Most women tend to treat their business as their pet project, or even as extension of their… Read More »It’s Not Personal, It’s Business

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3 Ways Practice Makes Perfect

For some reason, many VAs I know think that they should instinctively know how to do everything in their business. They actually criticize themselves if they don’t know how to do something – like finances, strategic planning, analytics, marketing, networking, sales. These are all of the things that you need to learn to be a successful business owner. But these things don’t come naturally – to anyone, believe it or not!! You need to learn them, like you’ve learned anything else in life. And you need to practice them to get better at them. There is a quote by Thomas Edison that sits on the top of my computer monitor: Many of life’s failures are people who did not realize how… Read More »3 Ways Practice Makes Perfect

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Getting VA Clients is Easy

I recently taught a training session on getting great clients. One of the things I hear VAs lament about all the time is the lack of clients. Or the lack of great clients. If they don’t have clients, they think there are none out there. If they do have clients, they think they need to do whatever the client wants to keep them. I mean, really, who likes to turn down money? But it’s not a way to build a sustainable, awesome business. When you are operating your VA business, YOU get to make the choices – how much to charge, what services to provide, and who you want to work with. If you aren’t comfortable making these three decisions, then you are missing an essential piece of your business. Getting clients is easy – all you have to do… Read More »Getting VA Clients is Easy

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Ready to Quit Being A Virtual Assistant?

I see this situation all the time. You’ve hung out your shingle, you’ve set up your website, you offer every service under the sun. You have no clients. Or, you have a few clients but you are doing all kinds of different things for them. There is no system to your day or your workflow. Or, you have many clients and you are working morning, noon and night to get your client work done. Whatever the circumstance, you are frustrated. You are tired. You are ready to quit. You often think about just going and getting a job. And maybe that’s the right decision. But it’s probably not. I’ve been in this situation many, many times, like a lot of my colleagues. It’s time to step back and have a look… Read More »Ready to Quit Being A Virtual Assistant?

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How Do You Get More VA Clients?

The number one thing VAs tell me about their business is that they do not have enough clients. My coaching clients work with me for various reasons, but one of the main goals that we set it is to get more clients. Your business can not survive if you don’t have people paying you to do the work they need. And yet, it’s something that many VAs just can’t figure out how to do properly. There are many, many reasons why this occurs in your business. Perhaps you aren’t in touch with enough good prospects. Perhaps you don’t have a solid marketing message. Perhaps you don’t have the right intention or goal in place. Perhaps you aren’t saying the right… Read More »How Do You Get More VA Clients?

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3 Simple Ways to Improve The Bottom Line in Your VA Business

How is your business going for you? Are you making enough money? Just getting by? Suffering? I hear ya. When we get into business, I think we generally have an idea of how much money we want or need to make. At least, I hope we do! I know I did. I knew how much money I had to bring it to my household, and I worked very hard to make sure I did just that. But after a while if you really look at it, do you think you could be making more money? I bet you could. Once your business settles into itself, and you begin working with clients, the day to day ‘stuff’ can take over –… Read More »3 Simple Ways to Improve The Bottom Line in Your VA Business

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A Lesson About Your Value as a VA

Last week I learned a valuable lesson. Actually that’s a funny choice of words because the lesson was actually about VALUE itself. Here’s the backstory – I went to Walmart last year to get some new contact lenses. I always pick them up from there because it’s convenient and the prices are good. Well this particular trip, the dispensing optician told me that my prescription was more than two years old, which meant that it was invalid and he could not issue the lenses. Hmm. So at the time I needed the contacts because I was travelling and I knew I probably could not get in to see my eye doctor quickly enough. The optician mentioned that they had an eye doc at Walmart… Read More »A Lesson About Your Value as a VA

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Checking In: Assessment Time!

A friend/colleague of mine came over the other day to do a business strategy session. I was all set up to meet with her in our living room. I don’t often have people into my office because it’s not too big, and well, it’s a sea of papers some days. If we do need to be in the office, I make sure to do my filing. My desk is not too bad, but I have another desk that is a dumping ground (so sue me, I’m human!) LOL Well this particular day, I was stuck on a support chat at my PC which is … in my office. So I had to set our strategy session up in there at… Read More »Checking In: Assessment Time!

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